Communications shape the world. From shifting mindsets and behaviors to starting a movement, effective communication methods play a crucial role. As champions of sustainable mobility, ITDP India’s work involves bringing different stakeholders together, communicating a vision of what the change could be, and showcasing our impact to inspire others. In this workshop, ITDP-India staff will guide you in developing a step-by-step communication strategy, targeted at different stakeholders, to achieve sustainable mobility outcomes.
In this workshop participants will:
- Understand the need and impact of effective communications strategies in promoting sustainable transport initiatives in cities
- Learn different methods and examples that reach and engage different types of stakeholders
- Develop their own comprehensive strategy considering desired outcomes and creative ways of engagement